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Protein: The Nutrient Your Pet Needs More Of As They Age

Not All Protein is Created Equal Protein quality is extremely variable. There are highly assimilable and digestible proteins (proteins your pet’s body can easily absorb and make use of), and there are proteins that are wholly indigestible. For example beaks, feet, hides, tails and snouts are 100 percent protein, but all 100 percent is indigestible. […]

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Pet Food Mythology

These days, whether you are shopping for pet food or human food, it’s likely that you are using a much more complex selection process than people did just five years ago.  Not long ago people got most of their information about food from the front of the package, from a TV commercial, a magazine ad, […]

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